Working in collaboration with Myriad, we developed a brand identity for Cherries, a health and wellness retail brand based in Cairns. The design had to be distinctive and strong in an already competitive market. The branding and icon suite were developed for environmental signage, packaging and marketing material.

The design was developed to work with timber and stone of the store fit out. A range of labels for the internal elixir bar continued the brands graphical language.

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